
Publish Club Classes Outside WhatsApp
Give every class one complete public description, separate ongoing programs from dated sessions, and use messages to share the current source.
· · 2 min read
WhatsApp is useful for answering a question about a class. It is a poor place to keep the only description of what the club offers.
A forwarded flyer loses context, old messages remain searchable, and staff may send different prices or times. The fix is one public program page that conversations can point back to.
Describe the decision a player is making
For each class, state the sport, level, age range, schedule, price, session length, equipment expectations, and how to enquire or register. Explain whether it is a one-off clinic, a recurring course, or private coaching.
Do not rely on labels such as "intermediate" when local definitions vary. Add a short description of the experience expected.
Separate the program from its next date
An ongoing program page answers what the club normally offers. A dated event answers when the next intake or clinic happens. Keeping those jobs separate prevents the permanent page from becoming wrong whenever one session moves.
Link the next available date from the program page when possible. If no date is open, say how players can register interest without implying that a place is confirmed.
Give each fact one owner
Decide who updates schedule, price, coach information, and availability. When something changes, update the public source before sending another message.
Use WhatsApp, email, and social posts to share the link. Do not rewrite the full description in each channel. That way an old message still leads to current information.
Review the questions that keep returning
If parents still ask what age the junior class accepts, the page is not clear enough. If players ask whether equipment is included, add that answer where they decide.
Smash can publish classes, clinics, and coach profiles on a club's public page and in its player app. The same editorial discipline applies with any website or listing tool: keep one complete description current and let messages handle individual circumstances.
The goal is not to remove conversation. It is to stop using conversation as the club's filing system.


